Echo Media provides our clients with an integrated marketing plan that positions direct response media programs as an effective contributor to their bottom line.
Shoppers
Echo Media's "Shopper Network" consists of shoppers that target metropolitan cities, as well as rural towns. These publications carry both local and national advertisers in the form of inserts, run-of-press ads, and detached address cards. Most shoppers also insert a two- to four-page free-standing insert into the publication for additional full-color, on-page opportunities. 90% of the shoppers are saturation-mailed weekly (with 10% being delivered) to homes in numerous markets. With most shoppers, advertisers may select by zip-code, zone, county, or DMA and target various demographics, including Hispanic and African-American households.
